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Golden Adgroup / Careers / Strategy Specialist

Strategy Specialist

Job Purpose:
We are looking for a Strategy Specialist to lead the strategy of campaigns and sale the plan ideas with clients
Key Responsibility:
- In responsible for Strategy & Proposal from getting the Clients brief to Presentation by working with internal team to win over the jobs consistently with marketing strategy.
- Create 360-degree proposals (IMC plan) for clients & pitch and present concepts to clients to win the jobs
- Identify core customer insights and turn insights into strategic ideas and integrated
communication solutions via various activities of event
- Understand the Brand journey, Path to purchase and can deploy strategy into different touch points (online & offline) to approach the target audiences
- Creative thinking to integrate creative ideas with strategic planning to build out-of-the box, holistic approach that builds brands, drives traffic, gets results, and has a wow factor…
- Collaborate with the project team including Creative & Account and manage ideation timeline to ensure the most creative and feasible ideas for the campaign to win as one.
- In the ideation timeline, can work directly with clients for the best Strategy & Plan that wins
Key Deliverables:
- Provide quality control over concepts and projects from plan to end execution.
- Achieve KPI of team and personal billing
- Update & present Golden Event Credentials to clients
- Join team engaging activities
- Other task assigned by higher level

Qualification/ Requirement:
- 2+ years plus in planning or create Strategy for offline campaign or integrated campaign is appreciated
- Public speaking skill, presenting skill, persuading skill, Proactive, dynamic and professional
- Creative mindset and have sense of 360 degree creative, able to create creativeness and hate traditional way, hate repeated routines.
- Love Literature, reading, social life, love to go for social, extrovert lifestyle
- Respect timeline, deadline & internal interaction with colleagues
- Able to create marketing experiences for consumers, event scripts, flows, platforms with latest trends or excitement
- Be confident to present and explain ideas to clients and colleagues with rationale, never say NO sensibility, Stay calm and positive attitude towards feedback
- University degree in field of social, marketing, business, literature, Arts performances.
- Strong business sense and attitude
- Having good understanding about brands, advertising and marketing – know how marketing and advertising works and can demonstrate a strong interest in this area

- Ability to work independently under high pressure and at high level of time and self-management.
- Good English skills (both verbal and written) is a must

 

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